Monday, September 9, 2013

Your Mobile App

Building a mobile app can be a little overwhelming. Before you build an app you must ask yourself four questions.

  1. Who is your audience?  Identify whom you're building the app for. Will your app be used by an external or internal audience? External- for customers. Internal-for employees.
  2.  Should you build a mobile site or a mobile app?  Actually your company should have both app and a mobile site.
  3.  Should the app be built in-house or outsourced? It maybe smarter to outsource the initial development. Then set up a team in-house to do maintenance and updates.
  4.  Will my app lie within the company guidelines? Will your mobile strategy be in lined with your company goals and objectives.

Think carefully before you proceed.

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